ClickFunnels Alternatives WordPress | Features And Pricing

ClickFunnels is an all-in-one marketing suite that is widely used to build sales funnels. Although it is highly rated, users do not have exclusive ownership of their content. As such, it’s a good idea to find a ClickFunnels alternative that works for WordPress.

The best ClickFunnels alternatives for WordPress include OptimizePress, Leadpages, Unbounce, WooFunnels, and SeedProd. These alternatives will help you gain organic traffic, save on subscription fees and enjoy exclusive ownership of your funnels (especially if you already own a WordPress site).

In this post, we will discuss the best ClickFunnels alternatives that are powered by WordPress. To help you choose the best option, we’ll also compare some of their key features, benefits, and pricing. Read on to find a suitable alternative for your business.

Reasons You May Need a ClickFunnels Alternative

ClickFunnels is a subscription-based funnel-building platform that helps users create funnels quickly and easily.

Some of the reasons why ClickFunnels is the go-to funnel builder include:

  • It has all the features you need for funnel building. Users have access to a landing page builder, pre-made templates, the drag and drop editor, payment integrations, A/B testing, and more.
  • It is a self-hosted platform, so it’s easy to get started since you do not need to buy a domain or host it.

Although ClickFunnels has so much to offer, it may not be a perfect fit for each business especially if you are a WordPress user.

The first reason to replace ClickFunnels is the lack of real ownership. Since it provides you with hosting and a ready-to-use domain, you get restricted ownership.

This means if you fail to renew your subscriptions, you risk losing everything in your funnel.

Second, since you do not own ClickFunnels, you will miss out on SEO traffic because ClickFunnels relies heavily on paid traffic.

Third, many people use the ready-made templates which results in a fairly generic look for every page.

In turn, the pages may emanate a spammy aura that makes it difficult for people to trust a site.

Finally, the all-in-one collection of tools comes at a hefty price of about $97-$297 a month.

This price is pretty high, especially for start-ups or businesses who are looking to save on their marketing costs. Thus, a WordPress alternative might be a viable solution for these people.

Top 5 WordPress Alternatives

While there are many WordPress-based alternatives out there, not all of them are created equal.

Each has its strengths and weaknesses, hence the need to study each to find the right fit for your business.

Here are the top 5 WordPress alternatives to ClickFunnels that you should explore.

1. OptimizePress

OptimizePress is an excellent WordPress program that offers you functionalities similar to those of ClickFunnels.

It was originally designed for marketers, coaches, and creators, but can be used by anyone. OptimizePress connects to your WordPress account as a plugin.

Key Features

  • There are more than 40 ready-made landing page templates that have been optimized to load quickly. Since these landing page templates have been designed to convert, they make it easy to capture leads and grow your subscriber list. You simply need to use the two-step functionality to capture more subscribers.
  • The drag and drop page builder helps you design beautiful pages with ease and precision. The OptimizeBuilder enables you to design appealing pages even if you are a beginner with no coding skills. With just a few clicks, you can edit text sizes, colors, and more.
  • OptimizePress also gives you the ability to create membership areas using membership templates. This allows you to segment your audience and give them exclusive access to offers or content (depending on their stage in your funnel).
  • In addition, it has an element browser that allows you to add a variety of elements to your landing pages. Some of these customizable elements include headers, font styles, and images.
  • Finally, OptimizePress has easy-to-use integrations that allow you to connect to services that you already use. For instance, you can connect to email marketing platforms and CRM solutions such as Drip and InfusionSoft.
  • The OptimizeCheckouts help you to easily integrate your account with Stripe, use customizable checkout forms, and offer upsells and downsells. The checkout form plugin is also WordPress compatible and comes with several checkout templates.


OptimizePress bills its users per year. The cheapest plan is $99 per year, so it’s definitely cheaper than ClickFunnels.

This makes it perfect for marketers who are already using WordPress and are in need of a cheaper way to build funnels.

Reasons to use OptimizePress Instead of ClickFunnels

  • It has a quality customer support
  • Unlike ClickFunnels, it allows you to build unlimited pages regardless of your subscription plan
  • The pricing is budget-friendly
  • It has multiple pre-built templates
  • Makes designing easy and improves page load speeds

2. Leadpages

Leadpages is an advanced tool that offers you a complete suite of tools necessary to build converting landing pages.

WordPress users can get all that Leadpages has to offer through its WordPress landing page plugin.

Key Features

  • Leadpages allows you to add tons of integrations to make your work easier. Such integrations include sales and marketing tools as well as email marketing platforms like MailChimp and Aweber. You can also integrate with Zapier to get access to 1,000+ apps.
  • Leadpages also provides a drag and drop builder to help you design flawless landing pages without coding skills or experience. This builder also has embedded codes that allow you to embed multiple forms of media such as videos and images.
  • Pre-built templates are another feature that enables you to create conversion-based landing pages. All you need to do is pick a template that you like and customize it to your liking using the drag and drop editor.
  • If you do not like any of the templates, you can also design your own from scratch using the available widgets and functionalities. Moreover, the templates are designed to adjust to any screen size. As a result, they are highly responsive to mobile devices.
  • Leadpages also has A/B split testing and analytics to help you analyze the performance of your pages and optimize them for conversion.
  • Additionally, built in pop-up forms allow you to capture leads that visit your page. With help from integrations, you can trigger your pop-ups to show up when a visitor clicks on a link or after they exhibit a certain behavior like staying on a page for a minute.
  • There’s also a wide range of education and support content including free Leadpages virtual workshops, the knowledge page, and phone and live customer support.


Leadpages has a 14-day free trial that allows you to test the features of both the standard and pro plans. After this period, you can subscribe to the paid plan if you like it.

The basic plan starts at $37 per month and the pro plan is $74 per month. These plans are billed yearly.

Reasons to Choose Leadpages Instead of ClickFunnels

  • It is easy to create impressive landing pages that drive high conversions.
  • No coding expertise is necessary
  • A great variety of 200+ tried and true templates to pick from
  • The pro plan is affordable compared to the ClickFunnels Platinum Plan

3. Unbounce

If you are looking for a way to publish beautiful landing pages to your WordPress site, Unbounce is the landing page builder for you.

All you need to do is install the WordPress Unbounce plugin to start enjoying the functionality of this funnel builder.

Like ClickFunnels, Unbounce enables you to design and build converting landing pages with a drag and drop editor.

As a result of this convenient design, over 20,000 marketers and agencies use Unbounce to design their funnels,

Key Features

  • A highly customizable drag and drop page editor to help you edit landing page designs to meet your brand specifications.
  • The design assistant feature helps you to speed up the page creation process. It does this by suggesting suitable data-backed templates according to your industry, target audience, and objectives. In turn, it helps you maximize conversions.
  • The smart builder style guide helps you style your brand by choosing from different colors, typographies, and images. This unified style helps your brand to stand out.
  • The multi-device page preview helps you see how your designs will appear on different devices. Moreover, you can create mobile-optimized pages that increase conversions.
  • The software features 200+ free templates that are pre-made. The free templates allow you to build pages quickly because you don’t have to start from scratch.
  • The A/B split testing feature allows you to create variants of your landing pages and observe which ones convert the most visitors. Afterward, make the necessary tweaks to your pages to boost conversion rates.
  • Unbounce features an integration that enables you to connect to several other marketing tools. For instance, you can capture leads on Unbounce and then direct them to ConvertKit, Salesforce, Zapier, and more.
  • Finally, you can run seamless SEM campaigns through dynamic keyword incorporation.


Unbounce offers a 14-day free trial for users to test the platform before making a purchase.

After the free trial, you can choose from among the three pricing plans (Launch, Optimize and Accelerate).

The cheapest is Launch at $90 per month and Accelerate is the most expensive at $225 per month.

Reasons to Use Unbounce Instead of ClickFunnels

  • It is slightly cheaper compared to ClickFunnels
  • You get access to unlimited landing pages, pop-ups, and sticky bars regardless of the plan that you subscribe to. This is better than ClickFunnels which limits the number of pages you create depending on the plan you pay for.
  • The dynamic text placement feature helps to design landing pages that rank higher on search engines. This is a feature that increases your traffic unlike ClickFunnels which does not support free, organic traffic.

4. WooFunnels

WooFunnels is a highly rated funnel builder for WordPress that allows users to create effective checkouts, automation, upsells, and order bumps.

WooFunnels works as a WordPress plugin alongside WooCommerce. Together, they act as a feature-rich funnel builder.

As a result, you can enjoy all the functionalities that ClickFunnels offers but with more options for the design and structure.

Some of the features include landing page creation, upsells, order bumps, membership offers, lead capture, follow-ups, and more.

Key Features

  • WooFunnels comes with a variety of pre-built templates that allow you to craft any kind of funnel you need.
  • Easy to comprehend analytics helps you to track views, conversions, and revenue streams regarding your funnel pages. In turn, you’ll be able to identify pages that are doing well and those that are not and optimize accordingly.
  • The A/B testing feature is intuitive. It helps you test every element of your funnel from headlines, check-out designs, call-to-action buttons, and more.
  • Create impressive opt-in funnels that attract visitors and convert them into subscribers for your email list.
  • The Autonami abandoned cart analytics feature helps you deal with cart abandonment. Once you identify a prospect’s cart behaviors, you can send them customized follow-up emails to win them back.


Although WooFunnels does not offer a free trial, it provides a 30-day money-back guarantee.

WooFunnels has two pricing plans, namely Funnel Builder and Funnel Builder + Autonami. The two plans cost about $299 and $399 respectively.

Reasons to Use WooFunnels Instead of ClickFunnels

  • WooFunnels gives you the ability to create everything you could in ClickFunnels at a cheaper price.
  • It also allows you to create and offer multiple upsells, downsells, and order bumps.

5. SeedProd

SeedProd is an advanced WordPress landing page builder that enables users to create various types of pages such as those meant for sales, hosting webinars, maintenance, and more.

Since SeedProd is a WordPress landing page builder plugin, you can easily connect it to your WordPress site.

Key Features

  • Its easy-to-use drag and drop editor enables you to build eye-catching and impressive themes, layouts, and pages within minutes.
  • It features pre-built themes so you will not need to design themes from scratch or possess design skills to build a beautiful funnel page.
  • Contains a variety of landing page templates to help you create various page types such as opt-ins, sales, and thank you pages.
  • There are built in pages for coming soon, maintenance or 404 error pages to guide page visitors and turn them into leads.
  • It comes with search engine optimized code to help your site rank higher.
  • Subscriber management is also available through SeedProd.
  • Premium integrations enable you to connect various marketing tools to your funnel.


SeedProd does not offer a free trial but it has a 14-day 100% risk-free money-back guarantee if you do not like the service.

The program features four payment plans namely basic, plus, pro and elite. The basic plan costs about $40 per year.

Reasons to Use SeedProd Instead of ClickFunnels

  • The plugin is lightweight and hence does not interfere with page load speeds
  • It is more affordable than ClickFunnels and offers great value for the price
  • Helps pages to rank higher, thus increasing the chances of converting more site visitors into leads through organic traffic

Wrapping Up

Although ClickFunnels does an excellent job at creating conversion-based landing pages, its cost is sometimes too high and it limits the ownership of the funnels created.

For people looking to leverage organic traffic, own their funnels, and save on funnel building costs, ClickFunnels WordPress alternatives are necessary.

Some of the best alternatives that are easy to use include Leadpages, Unbounce, OptimizePress, WooFunnels and SeedProd.

These alternatives will help you save on traffic acquisition and subscription fees, get exclusive ownership of your funnels and sell right from your WordPress site.

Shailen Vandeyar

A proud Indian origin Kiwi who loves to do BJJ and play with his pet bunny when not taking a plunge into the vast ocean of funnel design, email marketing, copywriting, conversions, and customer retention.

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